Tuesday, 20 May 2008

A link from "A"

My brother sent me this link in an sms

The Responsibility Project


"It all began when we ran a TV commercial about people doing things for strangers. The response was truly overwhelming. Thousands of emails and letters from people all over the country thanking us.

We thought, if one TV spot from Liberty Mutual can get people thinking and talking about responsibility, imagine what could happen if we went a step further? So we created a series of short films, and this website, as an exploration of what it means to do the right thing.

We believe that the more people think and talk about responsibility, and even debate what it means, the more it can affect how we live our daily lives. And perhaps, in this small way, together, we can make the world just a little better." about the project



this is one of their films : table guardians

:)

5 comments:

intlxpatr said...

Your brother sent you all that in an SMS???

I watched the video - I think the point can be made with shorter spots, don't you? I like the whole idea.

Q80-Chill Girl said...

Intixpatr

LOL no he only sent the link ;p the rest is with gratitude done by the help of copy and paste ;p

i chose the film among a few they had bec. it was the shortest! and i agree the point can be made with a shorter version of this one but i posted because the idea was nice as you said :)

Tame the Lame said...

Pulling a tangent here - do most corporates in Kuwait take their social responsibility very seriously ?

Anonymous said...

Pulling a tangent here - do most corporates in Kuwait take their social responsibility very seriously ?

Q80-Chill Girl said...

Tame the lame/ Anony

Unfortunately I don't think they do! but its a thing we miss in our community as a whole, the need for it and how effective the community service, is not yet known! although if community service was applied well and people believed in it! it can lead to a better society,,,,

unfortunately some take it as a thing to show off with.